Internal · Full business case
Today
spins, then leaves for WhatsApp
With a live host
watches, chats, plays, stays
Illustrative goal — casino live content has the highest watch-time per viewer of any format.
Using a mainstream host risked terminating the account that also runs our other live sites. Our own server can't be banned — and it costs ~RM 25/month.
Estimated model (host pay + server + moderation vs GGR she drives). Real numbers confirmed once measurement is live.
GGR lift
Viewers vs non-viewers — the money proof
Deposits in window
Real money in the live hour
Hours / player / day
The retention hook
New depositors
Watchers who start paying
GGR per host-hr
Which hosts earn their pay
Our model — we own the platform, so we keep the platform + agency share
Market estimates: guild base ≈ RM 1,900–3,800/mo; Western operators pay 20–50% of referred player losses.
Amoimovi (main rival)
~5,700 members
Telegram-only, gift-based. Beatable size.
Us — the difference
On our own site
Stickier than Telegram, and gifts drive deposits instead of draining them.
1 · ship first — host over your game
2 · next — live room + chat + gifts
Handled: self-hosted, no one can shut it down.
Handled: gifts earned by depositing, not bought.
Mitigate: contracts + pay tied to on-platform results.
Mitigate: off-platform contact = fireable rule.
Server
live
Host+game
proven
Plan+code
done
Secure (HTTPS)
now
Direction 1
host-over-game
Direction 2
room+gifts
Lawyer sign-off (AML, responsible gambling, host licensing) before gifting goes live. Streaming itself is fine now.
Tell web vs Telegram players apart + a daily deposits-minus-withdrawals feed — to prove the KPIs.